Someone else in the household watches a lot of cooking shows on the weekends, so I’ve been seeing this ad for California tourism a lot lately.
Having lived in California for a little while, I’m familiar with the places and visions they’re promoting. What’s interesting about this is that there’s not a single non-white person in the ad. And that makes sense, because the upper middle class California has virtually no interaction with non-whites. One of the chief reasons why they love shopping at Whole Foods or Trader Joe’s is because of what kind of person operates the check-out.
Having lived in California for a little while, I’m familiar with the places and visions they’re promoting. What’s interesting about this is that there’s not a single non-white person in the ad. And that makes sense, because the upper middle class California has virtually no interaction with non-whites. One of the chief reasons why they love shopping at Whole Foods or Trader Joe’s is because of what kind of person operates the check-out.
